THACKER CASKETS, INC. SALES MEETING STRESSES "PULLING TOGETHER"

The sales representatives and management of Thacker Caskets, Inc. recently held their National Sales Meeting in Cleveland, TN. The site was chosen to compliment Thacker’s meeting themes of “change” and the importance of working together to accomplish goals. Cleveland, TN is home to the Ocoee River, site of the 1996 Atlanta Olympics Kayaking Competition and some of the finest white water rafting in the United States. The Thacker team tackled the mighty Ocoee with its level 3 and 4 rapids (level 5 is the highest difficulty). Thacker, VP of Sales & Marketing, Mike Beardsley was pleased to report that all Thacker associates navigated the Ocoee without “taking a swim”. Carefully following the guide’s instructions and paddling together on command kept the Thacker Team in their boats and off the rocks.

Highlights of the meeting included the extension of the highly successful and aggressive “What Will It Take?” sales program, and the introduction of the new Thacker Carnation casket. The Carnation is the first offering in the new Thacker “Value Line”. The “Value Line” combines high eye appeal with very competitive prices. It was created to help funeral directors serve families who may be struggling financially during the economic downturn, but who still want to provide an attractive final tribute. “Value Line” caskets are American-Made…a patriotic alternative to the Chinese and Mexican imports.

During the Thacker Awards Banquet, Connie Azure was named Salesperson of the Year. Todd Milner and C. J. Thacker were also feted for their record-setting sales accomplishments. Thacker Caskets, Inc. is America’s fourth largest casket maker, proudly manufacturing their metal caskets in Florence, AL. Founded in 1939, Thacker is celebrating its 70th year of service to the Funeral Industry. For more information about the Thacker “Value Line” and “What Will It Take?” programs call Thacker Customer Service at 800-637-8891.